Archive for June, 2013

Founded from the trials of One Lap

How did Driftpoint Media come to be? In 2009 I went on a race across the country called One Lap of America.  It was a once in a lifetime experience which of course I have repeated every year for the past 5 years.  That first year on One Lap we worked really hard to get ourselves some sponsors. Frankly we were trying to make the trip happen on a tight budget and needed some financial help to put it all together.  It was not intentional, but that first year I crashed coursed myself into the world of content based marketing…

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